AI Insights · Timothy · January 2025
Top Drawing & Coloring Apps in the UK: Q4 2024 Performance
Discover the performance trends of the top drawing and coloring apps in the UK during Q4 2024, including downloads, revenue, and active users.
In the fourth quarter of 2024, the drawing and coloring app market in the United Kingdom showed dynamic trends across the top five apps. Here’s a closer look at their performance metrics, based on data from Sensor Tower.
Color Pop AI - Coloring Book from MWM demonstrated a robust growth in weekly revenue, reaching approximately $15.4K by the end of December. Weekly downloads saw a significant spike, peaking at 59.7K in the week of December 23, while weekly active users increased to 152.6K during the same period.
Color by Number:Coloring Games by Wildlife Studios experienced a gradual rise in weekly revenue, culminating at around $8.2K in late December. Downloads also surged, hitting 36.6K in the week of December 23, and active users climbed steadily, reaching 102.7K by the end of the quarter.
Disney Coloring World from StoryToys Limited showed a moderate increase in weekly revenue, closing at $7.8K. Downloads were relatively stable, with a notable peak at 13.9K in December. Active user numbers also rose, reaching 12.2K in the week of December 23.
Coloring Games for Kids 2-6! by IDZ Digital Private Limited saw a consistent revenue stream, ending the quarter at $5.8K. Downloads peaked in late December at 15.4K, and active users showed an upward trend, peaking at 57.9K.
Finally, Sandbox - Pixel Art Coloring by Alexey Grigorkin maintained steady revenue, closing at $3.7K in the last week of December. Weekly downloads reached their highest point at 5.9K just before Christmas, and active users showed a slight increase, ending at 8.4K.
These insights reveal the evolving landscape of drawing and coloring apps in the UK, with each app experiencing unique trends in user engagement and monetization. For more detailed analytics and insights, visit Sensor Tower.